Senior Marketing Officer at Armada Human Capital

Nairobi (Nairobi), Kenya
Hours per week
Full Time: 30+
SUMMARY: Our client is recruiting a Senior Marketing Officer a leading learning institution Job Objective The Senior Marketing Officer will develop and implement marketing strategies to ensure that student enrolment targets are met; must demonstrate proven ability to identify business opportunities and deliver effective strategies to generate results. PRIMARY RESPONSIBILITIES: • Develop marketing strategies in alignment with the Institutions goals, objectives and targets, and provide overall supervision of the implementation process. • Actively seek opportunities for and develop new business opportunities resulting in the enrolment and retention of students, e.g. collaborations with KEPSHA, KPSA, KSSHA, UNESCO etc. • Develop, supervise, coach and mentor the marketing team. • Work collaboratively with a diverse staff team to create and manage inter-departmental, integrated marketing strategies. • In conjunction with Deans of Schools and other staff, provide writing and editing support for all outbound communication
including all promotional materials, website content, social-media content, fliers, brochures, etc. • Coordinate press releases, advertisement and public relations events and provide updates to the Directors, Management, Students and the public. • Act as the primary media liaison and any external/internal communication for the University. • Represent the marketing department in high profile meetings both internally and externally • Compile reports and disseminate to various stakeholders within the organization. • Oversee the administrative operations of the marketing department ensuring that the team is getting appropriate support • Take lead in the identification and implementation of the Corporate Social Responsibility activities EXPERIENCE: • Five (5) years relevant experience in Marketing or Business Development SKILLS AND CERTIFICATION: • Bachelors Degree in Marketing or related field • An advanced degree in a relevant discipline will be an added advantage • Demonstrated leadership, team building and supervisory skills • Excellent written and verbal communication skills • Good IT skills and application of various technologies • Proven track record in building student enrollment numbers • Strong organizational skills and work ethic with keen attention to detail • Ability to work under pressure in a demanding environment and meet deadlines • Membership of a relevant professional body • Willing and able to travel when and if required to do so.
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Start date
As soon as possible
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Nairobi (Nairobi)
Armada Human Capital

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