applicants
Marketing Manager - Membership and Magazine
at Msae Financial Services Research Center in Nairobi
Marketing Manager – Membership & Magazine at Msae Financial Services Research Center in Nairobi – Kenya Jobs, Careers and Vacancies
Msae Financial Services Research Center is a leading financial services institute that trains financial services professionals and researches on financial services for the underbanked and the unbanked rural and urban poor and their micro enterprises. We are registered as a limited liability company in Kenya
We are looking for talented, creative and innovative team players who are excited by the opportunity of pushing the frontiers of this evolving technology, growing our services, exciting our customers and contributing to our community.
We seek to hire highly competent and dynamic professionals who are committed to fighting poverty and who share our vision.
Some of the criteria we use to identify potential staff are:
- Specific skills and experience that match our needs;
- A high level of achievement in their career and/or studies;
- An approach to work that fits our organizational culture and values; and
- A positive attitude and motivation to excel.
We currently have the following vacancies:
MARKETING MANAGER – MEMBERSHIP & MAGAZINE
Reports to: Chief Executive Officer
Department: Marketing
January 2012
Position Summary:
The Marketing Manager – Membership & Magazine designs and implements all of the institutes’s tactical marketing campaigns to drive membership, magazine subscriptions, and ad sales. The Marketing Manager – Membership & Magazine also manages the institutes’s e-newsletters, maintains relevant areas of the institutes’s websites, and coordinates the communications calendar with the Marketing Manager – Events.
Responsibilities
- Tactical Marketing Campaigns – develops and implements all tactical marketing campaigns for the institutes’s membership and the magazine through the use of traditional and emerging marketing techniques. This includes developing the campaign plan and schedule, creating segmentation strategy, editing and writing promotional copy, producing marketing pieces, coordinating direct mailings, developing and distributing HTML email broadcasts, identifying and maintaining social media platforms, budget tracking, and reporting.
- Communications Calendar – supports Marketing Manager – Events in developing and maintaining the marketing communications calendar.
- E-Newsletters – manages production of all of the institutes’s e-newsletters (currently two weekly). Creates copy and works with all staff to ensure the institutes’s programs and events are represented. Manages electronic distribution of e-newsletters.
- Website Administration – manages content on the website. Ensures all information is accurate and up-to-date.
- Webinars – produces all webinars related to membership and magazine marketing.
- Annual Awards – has overall responsibility for the Annual Awards. Manages Annual Awards submission process, acts as staff liaison to the Annual Awards Task Force, develops awards submission brochure, invites and organizes volunteer judges, and works with Show Team to assist with presentation/announcement of awards onsite.
- Other – supports the Vice President, Marketing with overall institutes marketing plan, brand management, website and social media strategy, public relations, budgeting, new product development and vendor management.
Skills and Abilities
- Exceptional promotional copywriting and editing skills. Ability to communicate creative concepts and strategies to a diverse range of staff.
- Demonstrated experience and results in print and electronic marketing communications in a fast, high-volume atmosphere.
- Ability to analyze and interpret marketing data.
- Ability to create and test new approaches for promoting institutes products, services and membership.
- Experience in magazine marketing a plus.
- Demonstrated ability to work with volunteers.
- Proficiency with basic office software including Microsoft Word, Excel, Outlook, and PowerPoint.
- Proficiency with HTML editors.
- Social media savvy and skills very desirable.
Education and Experience
- Four-year college degree in marketing, journalism, communications or related area.
- A minimum of two years of experience in marketing and communications.
Kindly send your applications to info@mustardseedsafrica.org on or before 31/01/2012
We are sorry but due to high number of application received, we shall only respond to only shortlisted candidates.
Kindly indicate the title of the position applying on the subject line of the email.
Kindly send only the job application form at this stage
Those who don’t here from us by end of February 2012 should consider their application unsuccessful.
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